Background: Google's Interest in the 700 MHz Wireless Spectrum

**Anilrgowda** · 31-Jul-2007, 10:47 PM

Google's apparent promise to place a very high bid for a portion of the current UHF TV spectrum, if the US Federal Communications Commission follows through with a plan catalyzed by former Netscape chairman Jim Barksdale, has completely changed the game for wireless incumbents who weren't expecting stiff competition from a search engine company.
Google's apparent promise to bid as high as $4.6 billion for 60 MHz of the spectrum to be ceded by analog television in February 2009, has sparked a new round of speculation, perhaps fueled simply by the company's size. But a review of the history of this little summer sleeper of a story reveals that even if it does intend to divide and conquer, Google's strategy isn't that much of a secret.
more: News source

31-Jul-2007, 10:47 PM	#1 (permalink)
Anilrgowda Administrator Posts: 18,715 Join Date: Jan 2006 Rep Power: 10 IM:	Background: Google's Interest in the 700 MHz Wireless Spectrum Google's apparent promise to place a very high bid for a portion of the current UHF TV spectrum, if the US Federal Communications Commission follows through with a plan catalyzed by former Netscape chairman Jim Barksdale, has completely changed the game for wireless incumbents who weren't expecting stiff competition from a search engine company. Google's apparent promise to bid as high as $4.6 billion for 60 MHz of the spectrum to be ceded by analog television in February 2009, has sparked a new round of speculation, perhaps fueled simply by the company's size. But a review of the history of this little summer sleeper of a story reveals that even if it does intend to divide and conquer, Google's strategy isn't that much of a secret. more: News source

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