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5 Basic Tips For DMOZ Listings

With all of the recent buzz about linkbaiting, social media optimization, and the wealth of new vertical search engines launching on the market, sometimes it’s easy to glance over the basic do’s and don’ts in the world of search engine optimization. We’ve discussed link building and directory submittals before in the past, and it’s time to revisit some of this discussion.

Hands down, the top three directories where a site should be submitted are Yahoo.com, Microsoft bCentral Small Business Directory and the Open Directory Project (DMOZ).

Quality sites can be added instantly into bCentral and Yahoo via payment, but a link in the DMOZ can be a little difficult, especially if you don’t know any editors.

Akash Kumar, CEO of Search Engine Optimization Company Vista Divine Inc., was awesome enough to lend the world his 5 tips for getting listed in DMOZ:

1. Submit your site to a proper category. Most of the sites submitted to Dmoz are rejected due to having submitted to improper or wrong categories, so you must find out the most relevant category for your site before submitting it to Dmoz. If you are unsure about which category you should submit to then just do a search in Dmoz for the sites similar to yours and note down the category to which they have been submitted to. If you have done this one correctly then you are having the most relevant category for your website. Now just go on and submit to the category you have got.

2. Make sure that your site has original and quality content. People nowadays are looking for more and more quality content and they get annoyed with the sites having nothing more than a bunch of affiliate links or sales letters. If your site lacks in content then you have no chance of making into the directory as the directories nowadays are looking for the sites which have a strong base of original and quality content, if your site doesn’t has sufficient content then make sure to add a few reviews, articles and other additional information about your services and products.

3. Get your web site professionally designed. If you have done the above two steps properly then your site is already deserving a listing in Dmoz and it adds more to your credibility if your site is professionally designed. You might have seen many unprofessionally designed sites making into Dmoz, so this not really a factor for your inclusion in the directory but as we know that the editors of the Dmoz directory are also human beings so a professionally designed site does make a good impression on them and thus increases your chances for inclusion in Dmoz.

4. Be sure to put your contact information on the web site. Now just putting an email address is not enough. If you are doing a business you need people to trust you by showing them your physical address, so that they don’t think that you are a run away business. Many times the editors reject sites if they don’t see any physical contact information on the site, so it is very much necessary for you to put up at least your phone number on your contacts page, also putting your physical address would be much better.

5. Check your site for broken links and spelling errors. Before submitting your site to the Dmoz directory make sure to check your website for broken links and spelling errors, though the editors are looking for quality but they are also human beings and will be annoyed by lots of errors and clumsily designed sites, so be sure to check and correct the errors if any before you submit your site to Dmoz.