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| Search Engine Optimization search engine optimization discussion. |
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Search Engine Rules - Top Ten Things to Avoid
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1. Don't submit in upper-level categories, such as Sports: Basketball. Instead, submit to the proper and exact subcategory, such as Sports: Basketball: Officiating and Rules: Basketball Hand Signals. 2. Don't just list keyword after keyword in the title or description. And, don't use an abundance of marketing hype in your title or description. 3. Don't create a description that goes on and on and on. A few sentences are fine, but don't make it any longer than that. 4. Don't put your title and description in ALL CAPS. 5. Don't submit your site until it's ready for traffic and has recently been updated. Sites with a huge "under construction" sign on the first page and little else aren't ready for traffic. 6. Don't submit pages of your site to every single category that you can possibly think of that halfway pertains to your site. Keep in mind that the editors write notes to other editors about certain sites. The last thing you want is for a bunch of editors to make comments such as, "too many submissions," or even worse, "spamming the index." 7. Don't submit your site every single day (or every other day) until it's accepted. If your site isn't indexed in three weeks, then submit it again, taking time to submit it properly. 8. If your site is only one page, work on it some more. Build original content! Create some interior pages before you submit. 9. The ODP has really gotten strict about affiliate URLs, and those submissions are generally rejected immediately. 10. Be careful about using technology such as flash, shockwave, etc., that requires the editor to download an addon in order to view the site. |
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