There are some simple
SEO “tricks” that can garner higher ranking with minimal effort, and that you can employ yourself rather than paying an
SEO firm. The success of these
SEO techniques is — however — predicated upon a number of other factors such as proper site structure (see our
SEO site analyses) and use of the most appropriate keywords (we also provide keyword research services).
- Write more content.
- Use keywords in your titles tags.
- Use keyword-rich headings.
- Make sure users don’t need JavaScript to view all of your content.
- Put keywords in image ALT text.
Content is critical for
SEO, so if you don’t have any, the other techniques aren’t going to help much. It is also the most time-consuming of the techniques listed here.
Speaking of copywriting, good
SEO copy does
not sound like a parrot repeating your keywords. It should be written for real humans, not just search engines. Likewise good page titles and headings use your keywords, but in ways that are not displeasing to people.